PRESS RELEASE: Ronnie Kovach Joins Forces with Hesperia Lake!

For Immediate Release Media Contact: RKOE, Inc. (562)343-5414

Huntington Beach, CA (Aug 7, 2009)- Ronnie Kovach’s Outdoor Enterprises Inc. has signed a landmark agreement to represent Hesperia Lake in the Desert High Country.

Ronnie Kovach commands a major sector of outdoor media throughout Southern California. His 11-time Telly Award winning TV series “Fishing Ventures” is now broadcast on FOX Sports West into 10 million Southland homes every Sunday morning and Tuesday afternoon. FS West is the television broadcast home of the Dodgers, Angels, Padres, Lakers, Clippers, USC, UCLA, as well as the Ducks and Vikings. “Fishing Ventures TV” now is also aired into millions more homes nationally via DISH Network and Direct TV, along with weekly airings across the entire European continent! Expect exciting new episodes with Ronnie consistently nailing stringer of giant catfish, trophy rainbow and brown trout, and even monster sturgeon at this “jewel” of the High Desert!

Hesperia Lake Manager, Ed Rister – a veteran so. Cal. fishing authority – will be providing weekly on-location updates, every Saturday morning on Ronnie’s popular “Radio Fishing University,” now in its 16th year running, broadcasted on 50,000 watts mega station KLAA AM 830 – the flagship of the Angels baseball team!

“This will be one of the most expansive promotional campaigns for any freshwater lake in southern California history,” notes Kovach. “This little 7-acre lake kicks out more fish per acre than any lake in the nation! And – in this economy, Hesperia Lake makes it easy to save some money: you do not need to rent an expensive skiff or pontoon boat to get to the fish. Every inch of shoreline at Hesperia Lake is fishable!” adds an excited Kovach.

Hesperia Lake will also be a hallmark sponsor for the Fishing 4 Freedom foundation. “Anglers will get to demonstrate their patriotic commitment by participating in the Lake’s future support–the-troops derbies,” comments Fishing 4 Freedom founder Anthony Buich, who has been working with Kovach to rally awareness and support for wounded troops returning from combat. For more detailed information please visit: www.Fishing4Freedom.com

For more information on this extensive Hesperia Lake media blitz, contact Ronnie Kovach’s Outdoor Enterprises at (562) 343-5414 or check for updates on www.FishingExpeditions.com

Media Contact: RKOE, Inc. (562) 343-5414 info@fishingexpeditions.com

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